In the traditional sense, SEO is all about optimizing a website so it appears in search results of search engines. It’s really just a set of processes like using the right keywords, writing catchy titles, and descriptions, getting other sites to link to yours, and making sure your pages load fast. But SEO has evolved….
“That’s too bold.” I’ve heard this more than once when suggesting campaign copy or website content in the past. And every time, I couldn’t help but wonder — what exactly are brands so afraid of? I’ve noticed a pattern. Many B2B companies try to appear humble but still expect people to know exactly who they…
In the past few months or so, I’ve been more annoyed than usual. The reason for my annoyance is right in the title of this post. Yes, I’m talking about Google’s new YouTube automatic dubbing feature. Sure, this feature sounds great on paper. Creators from different parts of the world will probably be able to…